SFA system for FMCG distributors

Remote Mobile Trade — your sales under full control

Sales force automation for FMCG distributors. Boost revenue, order speed, and team transparency from day one.

Remote Mobile Trade — the sales representative app

Trusted by distributors across Kazakhstan

KWS

Market problems

Where does a distributor lose profit?

Key problems for FMCG distributors without an SFA system

Lost Sales

Up to 40% of visits are not made. Orders are taken manually, with errors. Management does not see the real picture on the shelf.

↓ up to 40% of visits are not made

Lost Time

Processing paper orders takes 1.5–2 hours a day for each sales rep. Approvals are handled by phone and in messengers.

↓ 1.5–2 hrs/day on paperwork

Losses from a Lack of Analytics

No unified view: regional sales, team activity, client stock levels — data is scattered, decisions made blind.

↓ decisions without data lead to losses

Remote Mobile Trade solves all three problems — in one system

Features

Full sales rep workflow cycle — in one app

Everything a sales rep needs in the field: routes, orders, merchandising, cash desk and analytics

Remote Mobile Trade — the sales representative app

Online Orders

Catalogue with real-time prices, promotions and stock levels

Routes & Visits

GPS control, photo check-in, territory plan compliance

Remote Mobile Trade — the sales representative app

Merchandising

Shelf photos, display, competitor and POS material tracking

AI Merchandising Assistant

Recognises facings on shelf photos and gives merchandising recommendations after each visit

Remote Mobile Trade web cabinet: Sales team section with charts of visits, orders and photo reports

Team control & KPIs

Visits, orders, revenue and ranking per sales rep — in real time

Synchronisation

Works online and offline — data always up to date

Tasks & Surveys

Planned tasks, SKU matrices, educational tests

Cash & Receivables

Accept payments, track debt directly on the route

1C, ERP & CRM integration

REST API and two-way sync — no need to rebuild your business processes

New · AI merchandising assistant

An AI assistant that turns shelf space into sales

Outlet photo — before and after recognition

Shelf before AI recognition
BEFORE
Shelf after AI recognition: own products and competitors outlined
AFTER
Your product — green frame Competitors — red frame

Click the image to enlarge

  1. Photo from the visit
  2. AI analysis after the visit closes
  3. Recommendations to grow sales
61facings recognised in one photo
99%AI recognition accuracy
  • Recognises facings and shows the real situation on the shelf
  • Shows where sales are lost due to incorrect display
  • Generates merchandising recommendations once the visit is closed
  • Helps the rep fix the shelf on the next visit — with a concrete action plan
  • Improves standard compliance and the return from every outlet

From shelf control to sales growth

RMT does more than collect data — it turns it into action: improve placement, strengthen brand presence and unlock extra sales growth.

Roles in the system

One system — full control

Remote Mobile Trade brings together routes and visits, orders, merchandising, team control, active client base and KPI analytics — and now an AI assistant

  • Routes & visits
  • Orders
  • Merchandising
  • Team control
  • Active client base and KPI analytics
  • AI Assistant · NEW

Manager

Sees the whole business in real time: regional sales, outlet coverage, active client base dynamics.

Supervisor

Sees the team, routes and results of every rep: where they are, what they ordered, how much they sold.

Sales representative

Sees their tasks, route, plan, orders and position in the ranking — right in the app.

The employee sees what is expected. The manager sees what is actually done.

Analytics

360° BI Analytics

All sales, team, and client analytics in one dashboard

  • Regional sales
  • Team performance
  • Outlet map
  • Order dynamics
  • Photo analytics
  • Ratings & KPIs
BI Analytics 360°: sales, orders and team dashboard
Web cabinet: sales team activity trends — visits, orders and photo reports

Click the image to enlarge

Remote Mobile Trade — the sales representative app
Remote Mobile Trade app icon

Mobile app

A system that doesn't take months to learn

For the field team — a simple app that works in any field conditions

  • Mobile application for Android and iOS
  • Works online and offline — no data loss
  • Live prices, stock levels and promotions
  • Orders straight from the phone — in 2 minutes
  • Tasks, routes and KPIs at hand

Technology should simplify the work, not complicate it.

Watch all training videos →

Results

Measurable results in the first 3 months

Real metrics from Remote Mobile Trade clients — measurable and guaranteed

+15–20%

Revenue growth

Increased revenue through full route coverage and new outlets

×3

Order speed

Placing an order takes 2 minutes instead of 15–20 minutes manually

0%

Input errors

No more mis-picks or duplicate orders — catalogue always current

98%

Route accuracy

GPS verification of every visit, territory plan compliance

−1.5 h

Time saved per rep/day

Freed-up time goes to additional visits and sales

+20–30%

Outlet coverage

Expand client base without adding more sales reps

Quick start

Express Implementation

From contract signing to first results — less than 30 days.

  1. 7 days

    Survey & Preparation

  2. 5 days

    Integration with the accounting system

  3. 3 days

    Staff Training

  4. 3 days

    Pilot Launch

  5. 10 days

    Fine-tuning

  6. 24/7

    Support

Total launch time — less than 28 working days from project kickoff

Your infrastructureERP, CRM, 1C RMT APIdata synchronisation Single data spaceall data in one place

No need to rebuild your business: less manual work means fewer errors and a faster team.

Partners and clients

Companies that already work with RMT

Leading distributors and FMCG companies in Kazakhstan choose Remote Mobile Trade

Raimbek Group

Leading distributor of alcohol, beverages and FMCG in Kazakhstan

BACCHUS

БАХУС · SINCE 1948

Classic wines and premium spirits. One of the oldest brands in Kazakhstan.

GOLD PRODUCT

Premium food and beverages. Wide distribution across Kazakhstan.

KWS

KWS

KAZAKH WINES & SPIRITS

Kazakh wines and distillates. A national premium portfolio.

A · S · D

ASIAN SPIRITS DISTRIBUTION

Distribution of a wide range of everyday FMCG goods.

About the company

VelaIT — your reliable technology partner

VelaIT is a Kazakhstani software developer and systems integrator, founded in 2014 in Almaty. We automate business processes in distribution, trade and logistics.

Our team includes 40+ specialists: developers, analysts, DevOps engineers, and project managers. We deliver full-cycle projects — from requirements gathering to technical support and ongoing system development.

12+years on the market
50+completed projects
2 000+system users
  • ISO 9001 Development Quality
  • Microsoft Partner
  • Kazakhstan Software Producer

FAQ

Frequently asked questions

Quick answers to what is usually asked before starting a pilot

Does a sales rep need internet at the outlet?
No. The app works both online and offline — data is not lost and syncs as soon as a connection is available.
Which devices does the system run on?
The sales rep mobile app is available for Android (Google Play, with automatic updates) and iOS (App Store), free of charge. Supervisors and managers get a web cabinet with GPS, merchandising and BI analytics.
How does the system integrate with 1C, ERP and CRM?
Via REST API with two-way data synchronisation: 1C, SAP, Oracle and other corporate systems. You do not need to rebuild your business. The implementation plan allots 5 days for integration with your accounting system.
How long does implementation take?
Less than 28 working days from the project start: assessment — 7 days, integration — 5, training — 3, pilot launch — 3, tuning — 10. After that — 24/7 support.
What is included in the free pilot?
30 days on your own outlets with no prepayment and no risk: a quick start in 3 days, full support and a results report.
How does the AI merchandising assistant work?
The sales rep photographs the shelf during the visit. After the visit is closed, the AI recognises facings (your product and competitors), shows where sales are lost due to display, and produces recommendations for the next visit.
Who sees what in the system?
The manager sees the whole business: sales by region, outlet coverage, active customer base. The supervisor sees the team, routes and each rep's results. The sales rep sees their own tasks, route, plan, orders and ranking.
Which languages is the interface available in?
The app is available in Russian, Kazakh and English.

Did not find the answer? Ask our team →

Free 30-day pilot

We will show results on your outlets — with no prepayment and no risk.

  • Quick start
    in 3 days
  • No prepayment
    or risk
  • Full
    onboarding support
  • Results
    report included
Start a free pilot

Contact

Get in touch

Ready to answer your questions and launch a pilot for your business

Request a demo or pilot

We will reply within 1 business day. Your data is used only to process your request.

Call us Free Pilot